Give Respect.

News flash!

Dockers has teamed up with the RESPECT! Campaign to support violence prevention and promote healthy relationships.

In doing so, Dockers has declared the "Month of Respect" from Mother's Day to Father's Day this year.

Along with a $25,000 donation, six weeks of themed "Man Grants" via Facebook, and Games That Give contributions (+ more), Dockers created an informational video about the non-profit's "Coaching Boys Into Men" program.

Shot by award winning director Joey Garfield, this video highlights the mission of the program while honoring the positive impact that moms, dads, coaches, and other influential mentors have in helping boys and girls form healthy relationships and develop into responsible adults. (Click here to see the videos.)

Don't we all need to behave better?

Don't we all need to teach our children well?

Aretha had it right.

R-E-S-P-E-C-T.

Your daily conduct will improve - and you will improve the lives of others.