Showing posts with label avon. Show all posts
Showing posts with label avon. Show all posts

Thursday, November 5, 2015

A Novel Approach....



After much conceptual development and creative teamwork with Stitch Design Co., I'm happy to reveal the new and improved indie publisher Chapel Hill Press! Everything about this client project was custom: from brand architecture, photography with Olivia Rae James, styling and composition, website design, and social media presence to illustrative ink wells and animated feather quills!

As full-service, book-makers, Chapel Hill Press combines brilliant leadership, true southern hospitality and super (book) smarts to make one fine publishing house. True to its brand tenets, thoughtfulness, attention to detail and good old-fashioned communication sets Chapel Hill Press apart from the shapeless sameness of other publishing mills...and it shows.

Edwina Woodbury, former CFO of AVON, lends not only personal touch but business acumen to the business of book conception and construction. She believes no story should be left unturned, and welcomes emerging authors of all kinds to embrace their passions and share their experiences with others. She pushes humanity forward.

I couldn't be more proud of this novel work...Soulful and beautiful, that's why print matters.


 [ chapelhillpress.com ]


Saturday, January 24, 2015

Booking it! "Before" Rebranding (Can't wait to develop the "After"..)


I've recently begun working with Chapel Hill Press, located in the home town of my alma mater of the University of North Carolina. I am thrilled!

This "Before" shot will set the stage for what's about to come...transformation.

Over the next nine months, I will be strategizing and bringing life a new brand narrative for this fantastic publishing house that includes a refreshed brand identity, custom photography, rich stationery suite, robust e-commerce website and new social media presence. I have hired the talented ladies at Stitch Design Co. in Charleston as my design team. Together, we will weave a brand new story....

Chapel Hill Press is owned and led by Edwina Woodbury, the former EVP CFO of Avon. Not only is Ms. Woodbury incredibly accomplished and visionary, she is an entrepreneur with heart. She believes in the power of people's personal stories -- whether fiction, non-fiction, poetry, biography, memoir, hobby -- and is enabling them to be read.

Like a gripping novel, I bet you can't wait to find out what happens in the next chapter of Chapel Hill Press...! 

Check back this autumn for the big reveal. 

Monday, October 15, 2012

Oh goodie, beauty!



My latest global client project in partnership with Mary Lou Quinlan & Co began in late summer for AVON. Has been very exciting...! While confidential was, well, beautiful.